# ASO Studio vs Appfigures

Source: https://asostudio.app/vs/appfigures

ASO Studio is an Appfigures alternative for App Store keyword work at $59 a year. Appfigures has a free analytics plan and starts at $9.99 a month, with keyword rank tracking from Monitor at $44.99 a month and its research tools on Optimize at $149.99. Both read your own downloads, sales and subscriptions from App Store Connect, and Appfigures adds Google Play. ASO Studio puts those numbers beside the keyword work, writes your listing, and checks its market estimates against your real installs.

## Side by side

|  | ASO Studio | Appfigures |
| --- | --- | --- |
| Entry price | $59/yr | Free Starter, $9.99/mo Connect, $44.99/mo Monitor, $149.99/mo Optimize |
| Keyword tooling | In the one plan | Rank tracking from Monitor, research from Optimize |
| Keywords included | Unlimited | 100 to 2,500 by plan, none on Connect |
| Your own sales data | Downloads, sales, proceeds and subscriptions | Downloads, revenue and subscriptions |
| Stores | App Store, Google Play coming soon | App Store and Google Play |
| Competitor estimates | Modeled, labeled as estimates | Modeled App Intelligence |
| AI agent access | Built-in MCP server | MCP server, CLI and API |
| Delivery | Native Mac app, plus iPhone and iPad | Web app |
| Free option | Free App Rating checker, no sign-up | Free Starter plan (analytics only), no-card Optimize trial |

## What Appfigures does better

- Your own numbers from both stores: it connects to App Store Connect and Google Play and reports downloads, revenue and subscription metrics side by side.
- A genuinely cheap entry point at $9.99 a month if analytics is what you want.
- Long-running market intelligence with a large historical estimate set behind it.
- Both stores in one account, with unlimited review replies from the Monitor plan, and an MCP server, CLI and API open to every account.

## When to buy Appfigures instead

If you need your Google Play numbers beside your App Store ones, buy Appfigures. ASO Studio charts your own App Store downloads, sales and subscriptions, with Google Play coming soon. Choose ASO Studio when the job is finding and winning App Store search terms, and $44.99 a month for 100 tracked keywords, or $149.99 for the research tools, is more than the problem is worth.

## Why people move to ASO Studio

- **One flat price, nothing metered**: $59 a year covers unlimited apps and keywords, with no per-keyword tier and no seats.
- **It runs on your Mac**: A native macOS app, so your research lives on your machine and any keys stay in the Keychain.
- **On your iPhone and iPad too**: ASO Studio Connect Pro comes with it: App Review status, pushes, your numbers and your ranks, native on iPhone and iPad.
- **Nothing to set up**: Works out of the box on public App Store data. No API keys, no developer account required.
- **Built for AI agents**: One address connects Claude, Claude Code or anything that speaks MCP to your keywords, rankings and market.
- **Our own models, grounded in App Store data**: Demand, competition and market size are modeled from search results, autocomplete, ratings, reviews and pricing.
- **Support from the person who builds it**: One developer writes the app and answers the email. No ticket tiers, no queue.

## Frequently asked questions

### Does ASO Studio show my own downloads and revenue?
Yes. Connect your App Store Connect key and the Charts tab shows your own apps' impressions, page views, downloads, sales, proceeds, active plans, free trials, conversions, churn and MRR, with a full year of sales and downloads there the moment you connect. Your AI agent can read all of it, and your real installs also check the market estimates across the rest of the product. It covers the App Store, with Google Play coming soon.

### Is Appfigures cheaper than ASO Studio?
Its free Starter plan and the $9.99 Connect plan are analytics only. Keyword rank tracking starts on Monitor at $44.99 a month for 100 keywords, and the Optimize plan with the research tools is $149.99 a month, or $119.99 billed annually. ASO Studio is $59 a year with no keyword cap.

### Can I use both?
Plenty of developers do. Appfigures for what your app earned, ASO Studio for what to rank for next. They read different data and neither replaces the other.

Prices verified October 4, 2026, from https://appfigures.com/platform/pricing.