ASO Studio77
Popularity
Relative prominence from where the term surfaces in live search and the audience of competing apps. Best for comparing terms, not raw volume.
Native App Store research for MacThe answer to why
The answer to why
your app gets no downloads.
Nobody searches your words, or bigger apps own them. ASO Studio shows you which, and the terms you can win.
Free app rating, no sign-up. $59.99/year for the full workspace.
Your Space
Who else does your job, and what their users complain about.
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- How many apps do almost exactly what you do
- What their reviews complain about, word for word
- What the whole space earns, in downloads and revenue
Next Release
No guesswork. We tell you what to target.
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- One term to target, picked for you
- The exact title, subtitle and keyword field to ship
- What you would lose, named before you ship it
Market TrendsComing soon
Watch the whole store move.
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- Every category indexed on audience, demand and revenue
- Movers ranked by a real move, not by a rounding error
- History from the day the index started, never overwritten
Every term you track
All your keywords, one table.
Live position and seven-day momentum, demand, difficulty, what the term is worth in downloads and revenue, and who holds it today.
Read every signal
The numbers, decoded.
ASO Studio scores each keyword the way the store sees it. Every metric is defined, labeled when estimated, and read at a glance.
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Demand
A storefront-demand index measured from how readily the App Store surfaces an exact term in search. Apple Ads observations calibrate it when connected.
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Difficulty
How hard it is to rank, blending the leaders' rating volume, saturation, and how many top apps target the term. Higher is harder.
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Opportunity
High demand paired with low difficulty. A keyword has to be both wanted and winnable to score well here.
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Position
Your live rank for the term, with a momentum chip showing how many spots you moved over the last seven days.
Confidence
How much to trust a keyword's estimates, based on live search evidence, result-set size, and exact Apple Ads observations.
From signal to decision
Inspect the keyword, not just the score.
Open any term to see ranking incumbents, demand evidence, difficulty, opportunity, and confidence together, with a plain-language read on whether the lane is worth taking.
- Full ranking incumbents for the term
- Demand and difficulty with confidence signals
- Position history so you can see momentum
Zoom all the way out
Compare entire categories.
Weigh every App Store category by size, revenue, and difficulty before you pick where to compete, then drill into the head terms that define it.
Who you are up against
Every app ranking alongside you.
One row per rival across every keyword you track, with the terms you share, how visible they are, and the best position they hold.
- Shared terms, so you see who is actually in your lane
- Visibility and best rank, beside your own
- Open a rival's keywords, or track them in one click
What the store is searching now
Live trending signals.
Searches related to your keywords as they surface, scored on demand, how strong the live signal is, and how much each one has to do with your app.
Coming soon
Your week, in your inbox.
Every rank that moved, what it was worth, and what to do about it.
Works with your coding agent
Plugged into Claude Code.
Ask what to target, let it add the keywords, then have it write your metadata. All on your Mac.
One line to connect
claude mcp add --scope user aso-studio -- "/Applications/ASO Studio.app/Contents/MacOS/aso-mcp"- Claude Code
- Codex
- Cursor
What it can do
- Read your keywords and their live metrics
- See who does what your app does
- Add keywords straight into the app
A socket on your own Mac, readable only by your account. It does not go through a server.
Hey, it’s Joe
(the guy who makes ASO Studio) · @joearizzo
I ship my own apps, and I could never work out which search terms were worth chasing.
Every tool that would tell me was priced for a marketing team. AppTweak wanted $949 a year to start. Appfigures put the real keyword tools behind $149.99 a month.
Sensor Tower would not print a price at all.
I was not paying that to answer a question about my own app. So I built the thing I wanted.
It is $59.99 a year because of what it is not.
One person writes it. No sales team, no account managers, no support tiers.
It runs on your Mac, on public App Store data. There is no server farm crunching your keywords for me to bill you for.
Nothing is metered, because metering is a billing department I do not have.
Still working out whether your app is going anywhere? Take $11.99 a month and switch to yearly later.
Simple pricing
One plan. Every feature.
Get the complete ASO Studio workspace with every feature and every update included.
$59.99per year
Works out at $5.00 a month. Save 58% against monthly.
- Unlimited apps and keywords
- Live rank tracking and keyword history
- Demand, difficulty, and opportunity scoring
- Competitor, market, and category intelligence
- Review mining and feature discovery
- A weekly report emailed to you, with next steps (coming soon)
- Tags, notes, and CSV exports
- MCP bridge for Claude Code, Codex and Cursor
- Every new feature and automatic update
Cancel anytime. Your research stays yours.
Built by an indie App Store developer and used daily on his own apps. Every screenshot on this page is the real workspace, not a mockup.
Cancel at any time through the Stripe billing portal, and switch between yearly and monthly whenever you like.
Before you buy
Common questions.
Why switch from AppTweak, Appfigures or Sensor Tower?
The same keyword research, a fraction of the price, on your own Mac.
AppTweak starts at $949 a year. Appfigures puts the real keyword tools behind $149.99 a month. Sensor Tower will not print a price at all.
ASO Studio is $59.99 a year for all of it, with no per-app or per-keyword tiers and no seats to buy.
It is narrower on purpose: App Store only, with no shared team seats. If you need Google Play, seats or ad intelligence, buy one of theirs. The comparison pages say which.
What is ASO Studio?
A native Mac app for App Store keyword research. It scores every keyword for demand, difficulty and opportunity, tracks your live rank, and reads your competitors and category. $59.99 a year, macOS 15 or later.
Which app stores do you support?
Apple's App Store only, in every storefront Apple operates. No Google Play, and none planned. If you ship on both, you will want a second tool for Android.
Where do the numbers come from?
Live public App Store data, read from Apple's own endpoints. Apple publishes no search volume and no download figures to anyone, so demand, difficulty and the revenue estimates are modeled. Use them to compare, not to quote.
Do I get a weekly report?
It is on the way. The plan is a Friday email for each app you track: the terms that moved, the rank each one moved from, and what is worth doing next week. It comes with the subscription at no extra cost, and you turn it on yourself, so nothing about your research leaves your Mac unless you ask for it.
Can I try it before buying?
Not the app itself, yet. The App Rating checker at asostudio.app/app-rating scores any App Store app out of 100 for free, with no sign-up.
How many Macs can I use it on?
As many as you like. Your subscription follows your Apple account.
Do I need API keys or my App Store Connect login?
Neither, and there is nowhere to enter a store password. It works out of the box on public data. Apple Search Ads is an optional connection through Apple's own OAuth, and those credentials stay in your Mac's Keychain.
Which AI agents work with it?
Claude Code, Codex and Cursor, through a built-in MCP server. One line in the terminal connects it, and your agent can then read your keywords and their live metrics and add new ones. It runs as a socket on your Mac that only your account can read.
Can I use OpenAI for the AI features?
Yes, bring your own key and pick your model. Without one it falls back to on-device Apple Intelligence.
Where does my research data live?
On your Mac. Tracked apps, keywords, notes and history are stored there, and any keys go in the Keychain. We keep only what is needed to check your subscription. The weekly report, when it ships, will be opt-in and will sync only what that email is built from; the privacy policy describes it in advance.
Cancelling and refunds
Cancel anytime in the Stripe billing portal and keep access to the end of the paid period. For a refund, write in through the support page.
I have another question
Ask through the support page. You will get a reply from the person who builds ASO Studio.