Native App Store research for Mac

Rank for keywords
you can actually win.

ASO Studio finds attainable keywords, sizes up the competition, and turns App Store signals into confident metadata decisions.

A $59.99/year subscription unlocks the full workspace. No free trial.

  • Local-first
  • No required API keys
  • macOS 15+

Read every signal

The numbers, decoded.

ASO Studio scores each keyword the way the store sees it. Every metric is defined, labeled when estimated, and read at a glance.

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Popularity

Relative prominence from autocomplete placement and the audience of competing apps. Best for comparing terms, not raw volume.

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Demand

A storefront-demand index measured from how easily an exact term autocompletes. Apple Ads observations calibrate it when connected.

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Difficulty

How hard it is to rank, blending the leaders' rating volume, saturation, and how many top apps target the term. Higher is harder.

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Opportunity

High demand paired with low difficulty. A keyword has to be both wanted and winnable to score well here.

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Position

Your live rank for the term, with a momentum chip showing how many spots you moved over the last seven days.

Confidence

How much to trust a keyword's estimates, based on autocomplete depth, result-set size, and exact Apple Ads observations.

From market to metadata

Evidence before guesses.

Read a whole niche the way the store does: demand, competition, and opportunity scored side by side, plus the exact features users keep asking incumbents to build.

  • Demand and revenue estimates for the space
  • Review mining that surfaces unmet feature requests
  • Estimates clearly labeled, calibrated by your own data

From signal to decision

Inspect the keyword, not just the score.

Open any term to see ranking incumbents, demand evidence, difficulty, opportunity, and confidence together, with a plain-language read on whether the lane is worth taking.

  • Full ranking incumbents for the term
  • Demand and difficulty with confidence signals
  • Position history so you can see momentum

Zoom all the way out

Compare entire categories.

Weigh every App Store category by size, revenue, and difficulty before you pick where to compete, then drill into the head terms that define it.

  • Category demand, downloads, and revenue at a glance
  • Subscription mix and monetization by category
  • Local history, tags, notes, and CSV export

Simple pricing

One plan. Every feature.

Get the complete ASO Studio workspace with every feature and every update included.

Built by an indie App Store developer and used daily on his own apps. Every screenshot on this page is the real workspace, not a mockup.

Renews yearly. Cancel at any time through the Stripe billing portal.

Before you buy

Common questions.

Can I try ASO Studio before buying?

We do not have a free trial just yet, so ASO Studio is $59.99 a year to use. Sign in with Apple and you are straight into the full workspace. If you are not subscribed yet, the app just points you back here to get set up.

How many Macs can I use it on?

As many as you like. Your subscription follows your Apple account, so just sign in with the same Apple ID on any Mac you work from.

Do I need API keys or a developer account?

Nope. ASO Studio works right out of the box with public App Store data. You can optionally connect your Apple Search Ads account for more tailored estimates, but it is never required.

Can I use OpenAI for the AI features?

Yes. Bring your own OpenAI key, drop it into the app's settings, and pick whichever model you prefer. It is optional too: without a key, ASO Studio quietly falls back to on-device Apple Intelligence.

What happens if I cancel?

No worries at all. You keep full access through the end of your billing period, and your research stays right on your Mac. You can cancel anytime from the Stripe billing portal.

Where does my research data live?

Right on your Mac. Your tracked apps, keywords, and notes stay local, and any keys you add go in the macOS Keychain. We only keep the basics needed to check your subscription.

Privacy by design

Your research stays yours.

Tracked apps, keywords, notes, and history stay on your Mac. Credentials entered in the app use the macOS Keychain. The website stores only the account and billing identifiers needed to verify your license.