Looking for an Applyra alternative?
Applyra has a permanent free plan covering one app and five keywords, and an Unlimited plan at $9.99 a month, which is $119.88 a year. ASO Studio is $59 a year with unlimited apps and keywords from the first day. Applyra covers Google Play as well as the App Store and it also ships an MCP server, so for an Android developer who wants to start at nothing, it is the easier first step.
| Feature | ASO Studio | Applyra |
|---|---|---|
| Entry price | $59/yr | Free, or $9.99/mo on Unlimited |
| Annual cost, paid plan | $59 | $119.88 |
| Pricing model | One flat plan | Free tier plus one paid plan |
| Keywords included | Unlimited | 5 on free, unlimited on the paid plan |
| Apps tracked | Unlimited | 1 on free, unlimited on the paid plan |
| Stores | App Store only | App Store and Google Play |
| AI agent access | Built-in MCP server, runs on your Mac | MCP server |
| Delivery | Native Mac app | Web app |
| Free option | Free App Rating checker, no sign-up | Permanent free plan, 1 app and 5 keywords |
Give them their due
What Applyra does well.
- A genuinely permanent free plan, not a trial that expires. One app and five keywords is enough to watch a single launch.
- Google Play alongside the App Store, which rules ASO Studio out entirely for an Android developer.
- An MCP server, so this is not a choice between agent access and no agent access.
- Nothing to install and nothing tied to one machine: it runs in a browser on any operating system.
Straight answer
When Applyra is the better choice.
If you ship on Android, or you want to watch one app's keywords without paying anything at all, Applyra is the better start. Its free plan does something ASO Studio's free checker does not, which is track a keyword over time. ASO Studio makes sense once you are researching more than five terms, want the whole storefront picture rather than a handful of tracked rows, and would rather pay $59 once a year than $119.88.
The other side of it
Why people pick ASO Studio.
- 01
One flat price, nothing metered
$59 a year covers unlimited apps and unlimited keywords. No per-keyword tier, no per-app tier, no seats. The bill does not move when your research does.
- 02
It runs on your Mac
A native macOS app, not a web dashboard. Your research lives on your machine and is yours to keep, and any keys you add live in the Keychain.
- 03
Nothing to set up
It works out of the box on public App Store data. No API keys, no developer account, no App Store Connect credentials. Optional connections add Apple Search Ads campaign management and access to your own App Store Connect data and metadata updates.
- 04
Built for AI agents
One address connects Claude on the web, Claude Code, or anything that speaks MCP, and it can read your keywords, rankings and market, research live App Store data and make changes. The work runs in ASO Studio on your Mac, and data returned through the connection is shared with the assistant you chose.
- 05
Our own models, grounded in App Store data
ASO Studio uses its own algorithms to model keyword demand, competition, and market size from public App Store signals. The models draw on search results, autocomplete, ratings, review activity, and pricing to help you compare opportunities. Sample coverage and confidence help you judge the evidence behind a result. Estimates remain distinct from figures reported for your own app in App Store Connect.
- 06
Support from the person who builds it
One developer writes the app and answers the email. No ticket tiers, no queue.
Applyra questions
What people ask.
Is Applyra free?
It has a permanent free plan covering one app and five tracked keywords, with no expiry and no card. Its Unlimited plan is $9.99 a month, which comes to $119.88 a year. ASO Studio is $59 a year for unlimited apps and keywords, and its App Rating checker is free with no account.
Which is cheaper over a year?
ASO Studio, on the paid plans: $59 a year against $119.88. Applyra is cheaper if the free plan covers what you need, because it costs nothing.
Does Applyra cover Google Play?
Yes, both the App Store and Google Play. ASO Studio is App Store only, so if you ship on Android this is the difference that decides it rather than the price.
Still deciding
Not sure Applyra is even the right shortlist?
The picks page gives one straight answer, the situations that override it, and the published price for every tool on it. Or put Applyra against any other tool directly.