ASO Studio
AppDrift vs MobileAction
Both figures below were read from each vendor’s own pricing page, September 5, 2026 for AppDrift and August 21, 2026 for MobileAction. We sell an App Store tool of our own and it is not in this table.
| Feature | AppDrift | MobileAction |
|---|---|---|
| Entry price | Free paid plans from $9.99 a month | $15 a month on ASO Lite, Pro $239 |
| Pricing model | Free tier plus paid plans | Tiered by features, plus Apple Search Ads products |
| Stores | App Store and Google Play | App Store and Google Play |
| Free option | Free tier plus a dozen free ASO tools | 7-day trial on Basic and Pro |
| API and agent access | MCP server and REST API, on every paid plan | API on higher tiers |
| Delivery | Web app | Web app |
The short version
What the choice actually turns on.
Only the rows where these two genuinely differ. Everything they answer the same way is left out, because it cannot decide anything.
- 01
Trying it. AppDrift: free plan. MobileAction: trial. A permanent free plan and a trial that expires are not the same offer.
- 02
Scripting and AI access. AppDrift: mcp. MobileAction: api.
- 03
Price. AppDrift starts free; MobileAction starts at $15 a month on ASO Lite, Pro $239.
- 04
Who each is built for. AppDrift sits in the indie tier and MobileAction in the mid-market tier, which usually matters more than any single feature.
In its favour
What AppDrift does well.
- A dozen free ASO tools that need no account at all, which is more open than most of this market.
- MCP and a REST API on every paid plan rather than reserved for a top tier, so scripting is not an upsell.
- Google Play alongside the App Store.
- Browser delivery, so it runs on Windows and Linux where ASO Studio cannot.
In its favour
What MobileAction does well.
- Apple Search Ads intelligence and automation at a depth no indie tool matches.
- Both stores, with a large keyword and competitor database behind them.
- A cheap ASO Lite entry point at $15 a month for developers testing the water.
- Team features, seats and account support for agencies running many clients.
Ours, for the record
There is a third option.
Both cover Google Play, which ASO Studio does not. If your app is iOS only, $59/yr a year covers unlimited apps and keywords on a native Mac app, and you can score your listing free first.
Keep comparing