ASO Studio
AppDrift vs Sensor Tower
Both figures below were read from each vendor’s own pricing page, September 5, 2026 for AppDrift and August 21, 2026 for Sensor Tower. We sell an App Store tool of our own and it is not in this table.
| Feature | AppDrift | Sensor Tower |
|---|---|---|
| Entry price | Free paid plans from $9.99 a month | Not published custom annual contract |
| Pricing model | Free tier plus paid plans | Annual contract, negotiated per customer |
| Stores | App Store and Google Play | App Store and Google Play, plus market data |
| Free option | Free tier plus a dozen free ASO tools | No |
| API and agent access | MCP server and REST API, on every paid plan | Enterprise API |
| Delivery | Web app | Web app |
The short version
What the choice actually turns on.
Only the rows where these two genuinely differ. Everything they answer the same way is left out, because it cannot decide anything.
- 01
Trying it. AppDrift: free plan. Sensor Tower: none. A permanent free plan and a trial that expires are not the same offer.
- 02
Scripting and AI access. AppDrift: mcp. Sensor Tower: api.
- 03
Price. AppDrift publishes a free tier; Sensor Tower publishes nothing and quotes on request.
- 04
Who each is built for. AppDrift sits in the indie tier and Sensor Tower in the enterprise tier, which usually matters more than any single feature.
In its favour
What AppDrift does well.
- A dozen free ASO tools that need no account at all, which is more open than most of this market.
- MCP and a REST API on every paid plan rather than reserved for a top tier, so scripting is not an upsell.
- Google Play alongside the App Store.
- Browser delivery, so it runs on Windows and Linux where ASO Studio cannot.
In its favour
What Sensor Tower does well.
- The deepest market estimate set in the industry, going back years across both stores.
- Ad intelligence, audience data and cross-market analysis no indie tool attempts.
- The data investors and large publishers actually cite when sizing a market.
- Account management, onboarding and custom reporting as part of the contract.
Ours, for the record
There is a third option.
Both cover Google Play, which ASO Studio does not. If your app is iOS only, $59/yr a year covers unlimited apps and keywords on a native Mac app, and you can score your listing free first.
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