ASO Studio
Appfigures vs AppFollow
Both figures below were read from each vendor’s own pricing page, August 21, 2026 for Appfigures and August 21, 2026 for AppFollow. We sell an App Store tool of our own and it is not in this table.
| Feature | Appfigures | AppFollow |
|---|---|---|
| Entry price | $9.99 a month on Connect, keyword tools from $149.99 | Free ASO from $19 a month, Team $599 |
| Pricing model | Tiered by keywords and intelligence access | Tiered by apps and features, unlimited users |
| Stores | App Store and Google Play | App Store and Google Play |
| Free option | No free plan | Free plan (2 apps, 20 keywords/mo) |
| API and agent access | API on higher tiers | Slack and Zendesk integrations |
| Delivery | Web app | Web app |
The short version
What the choice actually turns on.
Only the rows where these two genuinely differ. Everything they answer the same way is left out, because it cannot decide anything.
- 01
Trying it. Appfigures: none. AppFollow: free plan. A permanent free plan and a trial that expires are not the same offer.
- 02
Scripting and AI access. Appfigures: api. AppFollow: integrations.
- 03
Price. AppFollow starts free; Appfigures starts at $9.99 a month on Connect, keyword tools from $149.99.
In its favour
What Appfigures does well.
- Your own numbers: it connects to App Store Connect and Google Play and reports your real downloads, revenue and subscription metrics.
- A genuinely cheap entry point at $9.99 a month if analytics is what you want.
- Long-running market intelligence with a large historical estimate set behind it.
- Both stores in one account, with review management included on every plan.
In its favour
What AppFollow does well.
- Review management is the best in the category, with replies, translation and automation.
- Unlimited users on every plan, so team size never moves the bill.
- A real free plan covering 2 apps and 20 keywords a month.
- Slack and Zendesk integrations that put store reviews into the tools support teams already use.
Ours, for the record
There is a third option.
Both cover Google Play, which ASO Studio does not. If your app is iOS only, $59/yr a year covers unlimited apps and keywords on a native Mac app, and you can score your listing free first.
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