ASO Studio
AppFollow vs Applyra
Both figures below were read from each vendor’s own pricing page, August 21, 2026 for AppFollow and August 21, 2026 for Applyra. We sell an App Store tool of our own and it is not in this table.
| Feature | AppFollow | Applyra |
|---|---|---|
| Entry price | Free ASO from $19 a month, Team $599 | Free Unlimited plan $9.99 a month |
| Pricing model | Tiered by apps and features, unlimited users | Free tier plus one paid plan |
| Stores | App Store and Google Play | App Store and Google Play |
| Free option | Free plan (2 apps, 20 keywords/mo) | Permanent free plan (1 app, 5 keywords) |
| API and agent access | Slack and Zendesk integrations | MCP server |
| Delivery | Web app | Web app |
The short version
What the choice actually turns on.
Only the rows where these two genuinely differ. Everything they answer the same way is left out, because it cannot decide anything.
- 01
Scripting and AI access. AppFollow: integrations. Applyra: mcp.
- 02
Who each is built for. AppFollow sits in the mid-market tier and Applyra in the indie tier, which usually matters more than any single feature.
In its favour
What AppFollow does well.
- Review management is the best in the category, with replies, translation and automation.
- Unlimited users on every plan, so team size never moves the bill.
- A real free plan covering 2 apps and 20 keywords a month.
- Slack and Zendesk integrations that put store reviews into the tools support teams already use.
In its favour
What Applyra does well.
- A genuinely permanent free plan, not a trial that expires. One app and five keywords is enough to watch a single launch.
- Google Play alongside the App Store, which rules ASO Studio out entirely for an Android developer.
- An MCP server, so this is not a choice between agent access and no agent access.
- Nothing to install and nothing tied to one machine: it runs in a browser on any operating system.
Ours, for the record
There is a third option.
Both cover Google Play, which ASO Studio does not. If your app is iOS only, $59/yr a year covers unlimited apps and keywords on a native Mac app, and you can score your listing free first.
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