ASO Studio
ASO.dev vs Sensor Tower
Both figures below were read from each vendor’s own pricing page, August 21, 2026 for ASO.dev and August 21, 2026 for Sensor Tower. We sell an App Store tool of our own and it is not in this table.
| Feature | ASO.dev | Sensor Tower |
|---|---|---|
| Entry price | $15 a month on Console, up to $149 | Not published custom annual contract |
| Pricing model | Four tiers by apps and features | Annual contract, negotiated per customer |
| Stores | App Store and Google Play | App Store and Google Play, plus market data |
| Free option | Not listed | No |
| API and agent access | Public API, App Store Connect and Google Play automation | Enterprise API |
| Delivery | Web and native | Web app |
The short version
What the choice actually turns on.
Only the rows where these two genuinely differ. Everything they answer the same way is left out, because it cannot decide anything.
- 01
Where it runs. ASO.dev: web and mac. Sensor Tower: web.
- 02
Price. ASO.dev publishes $15 a month on Console, up to $149; Sensor Tower publishes nothing and quotes on request.
- 03
Who each is built for. ASO.dev sits in the indie tier and Sensor Tower in the enterprise tier, which usually matters more than any single feature.
In its favour
What ASO.dev does well.
- The whole release chore in one place: metadata, screenshots in bulk, pricing and subscriptions, on both stores.
- Bulk AI review replies with translation, which is a real and thankless time sink handled properly.
- Custom Product Pages for testing store pages against each other, on the Pro tier.
- A public API alongside App Store Connect and Google Play automation, so it fits into a release pipeline rather than sitting beside one.
- Apple Ads intelligence with competitor creatives and share of voice by keyword, on the Marketing tier.
- A $15-a-month entry point if metadata management is all you want from it.
In its favour
What Sensor Tower does well.
- The deepest market estimate set in the industry, going back years across both stores.
- Ad intelligence, audience data and cross-market analysis no indie tool attempts.
- The data investors and large publishers actually cite when sizing a market.
- Account management, onboarding and custom reporting as part of the contract.
Ours, for the record
There is a third option.
Both cover Google Play, which ASO Studio does not. If your app is iOS only, $59/yr a year covers unlimited apps and keywords on a native Mac app, and you can score your listing free first.
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